OH (330) 651-7131
PA (724) 624-8068
Cheryl Anderson
Having a bold, beautiful website is only half the battle; getting found by those looking for your product or service is difficult for most businesses. Most website companies overprice their search engine optimization, disclose what they are doing for you, and in some cases, may hurt your SEO. We offer several search engine solutions that are affordable and deliver long-lasting results. Our team stays up to date on the latest SEO algorithms and trends. We use a result-driven approach and are completely transparent, so you know what we are doing and how it impacts your search engine ranking.
Our focused approach has helped countless businesses achieve their desired results, with 5 main SEO components.
We can give you the desired results with one of our affordable SEO services.
Keyword Research
Research & target relevant search terms
We interview you to help us find the terms your potential customers use to find your product or service. We research the keywords you want to rank for and focus on where your current traffic is coming from, what competitors use to rank on the search engines, industry terms, and manual investigation. We give you a list of suggested keywords and ask for your input on which words to target first.
Content
Interesting, High-Quality Content
We research content that will interest your audience and bring them back to your website to learn more about your business and how it can help them.
One aspect of content writing that challenges most business owners is knowing what to write about weekly and what is trending— and writing about topics that will give a good ranking. To rank high on search engines, your content must be unique. The EZ Web Solutions handles all of this for your business.
On-Page Optimization
Website and SEO audit
We scan your website, looking for any flaws. The SEO requirements change frequently, and if your site does not meet all the stipulations the major search engines set forth, it may hurt your ranking and your business. We also optimize your site for you updating your title tags, descriptions, header tags, and image alt tags to ensure your site is fully optimized for search engines.
Backlinks
Genuine natural backlinks
Backlinks are when another site and yours link to one another. Backlinks are one of the main ranking factors for SEO. We believe in using genuine backs for the best results. Some companies will buy unnatural links or use a personal blog network, and this is not recommended. Artificial links can hurt your SEO ranking. The purpose of backlinks is to suggest content or a page that is useful to someone else, so they naturally recommend it. We will do the research and reach out to other sites that may also benefit from linking to your site.
Local Google My Business Management
Maps, Optimization, & Postings
Another important aspect of SEO is GMB management. Your business should be visible on a local Google map. We set up or claim your GMB listing, optimize it for maximum visibility, and post new updates and photos. Google benefits include posting your hours, website, phone number, reviews, and directions to your business. We will also post updates, sales, promotions, and photos to help you reach new customers and connect with existing customers.